JB Comms Ltd Case Study

The brief

JB Comms works with banks, hospitals and government sites, clients who need proof of qualifications and partnerships before they’ll even take a call. The website’s job was to establish that credibility as quickly as possible.

What I did

I put JB Comms’ certifications and eighteen years of experience near the top of the site, alongside the carrier partner logos, Virgin Media, BT, Gigaclear and Hyperoptic, that matter to a technical buyer.

Services are broken out clearly, fibre optics, structured cabling, CCTV, so a facilities manager can find the specific work they need done without wading through a general about-us pitch first.

The result

A site where the credentials do the selling, built for a business whose clients need proof before they need persuading.